Zendaya is one of Gen Z's most recognisable faces, and the perfume houses know it. She has been a Lancôme Idôle ambassador since 2020 and the face of Valentino Born in Roma since 2021 — two campaigns, two characters, one signature: modern, confident femininity without too much sweetness.
Lancôme Idôle is the 'new rose' — transparent, clean, with grapefruit and a chypre-woody base, an almost soapy freshness instead of a heavy floral trail. Valentino Born in Roma runs warmer and bolder — blackcurrant and bourbon vanilla over woods and musk, a daring floral 'for the city'.
Our catalogue carries the most popular readings: Idôle L'Eau de Parfum and the sweeter Idôle Now, plus the classic Born in Roma Donna. For the 'Zendaya scent', start with Idôle — the fragrance she has fronted the longest.
